Breaking Down Google Ad Metrics: What Really Matters for Your Campaign’s Success

Google Ad Metrics

Hello, first-timers in digital marketing! Those of you who are just starting out with Google Ads have probably noticed that there are a lot of numbers and measures to keep track of. Doesn’t it feel pretty overwhelming? Not to worry, we’ll take care of you. This piece will guide you through the important Google Ad … Read more

QR Codes in Events: Streamlining Attendee Experiences

QR Codes in Events

In the ever-evolving landscape of event management, Quick Response (QR) codes have emerged as a transformative tool, streamlining various aspects of the attendee experience. From efficient check-ins to interactive sessions and seamless networking, QR codes are revolutionizing the way events are organized and attended. In this article, we delve into the ways QR codes are … Read more

The Complete Guide to Tech Packs for Clothing Brands

The Complete Guide to Tech Packs for Clothing Brands

A tech pack is a compilation of drawings and measurements used to convey to factories exactly how you’d like your design produced. It includes your technical illustrations (front and back line drawings) plus garment specifications sheet, graded sizing chart and detailed measurement specifications page. An accompanying Bill of Materials (BOM) should also be prepared, with … Read more